Gary M. Smith
I’m an experienced Creative Director with a demonstrated history of working in the marketing, advertising, and entertainment industries. I’ve helped a wide range of small, medium and large brands connect with audiences around the world using mobile, web, print and display in seamless, targeted campaigns. I help people realize their personal and professional brands so that they resonate with the people they come in contact with.
Founder: At Play Creative
Favorite quote:
“Creativity is intelligence having fun.”
– Albert Einstein

Gary M. Smith
I’m an experienced Creative Director with a demonstrated history of working in the marketing, advertising, and entertainment industries. I’ve helped a wide range of small, medium and large brands connect with audiences around the world using mobile, web, print and display in seamless, targeted campaigns. I help people realize their personal and professional brands so that they resonate with the people they come in contact with.
Founder: At Play Creative
Favorite quote:
“Creativity is intelligence having fun.”
– Albert Einstein
Gary M. Smith

I’m an experienced Creative Director with a demonstrated history of working in the marketing, advertising, and entertainment industries. I’ve helped a wide range of small, medium and large brands connect with audiences around the world using mobile, web, print and display in seamless, targeted campaigns. I help people realize their personal and professional brands so that they resonate with the people they come in contact with.
Founder: At Play Creative
Favorite quote:
“Creativity is intelligence having fun.”
– Albert Einstein
at a glance
Brands
- At Play Creative – Founder/Creative Director
- MRM Partners – Group Creative Director
- Zentropy Partners – Creative Director
- TBWA\CHIAT\DAY – Interactive Creative Director
- Magnet Interactive – Creative Director
- Disney Online – Art Director
- DC Comics
- Hasbro
- ErgoBaby
- Disney
- BBVA Compass
- Play Station
- OWN
- Nissan
- Infiniti
- Quicksilver
- Adidas
- Indian Motorcycle
- Microsoft
- ABC
skills
- Brand Positioning
- Content Strategy
- Campaign Development
- Creative Installations
- Brand Identity
- Websites
- UI/UX
- Video & Motion Graphics
RECENT POSTS
details
FOUNDER/CREATIVE DIRECTOR
AT PLAY CREATIVE, 2006 – PRESENT
EXECUTIVE CREATIVE DIRECTOR,
MRM/Mc CANN, 2004 – 2006
FOUNDER/CREATIVE DIRECTOR
AT PLAY CREATIVE, 2006 – PRESENT
INTERACTIVE CREATIVE DIRECTOR
TBWA\\Chiat\\day, 2002
CREATIVE DIRECTOR,
MAGNET INTERACTIVE, 1999 – 2002
DISNEY ONLINE
Art Director, 1995-1999
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