Gary M. Smith
BRAND STRATEGIST
I’m an experienced Creative Director with a demonstrated history of working in the marketing, advertising, and entertainment industries. I’ve helped a wide range of small, medium and large brands connect with audiences around the world using mobile, web, print and display in seamless, targeted campaigns. I help people realize their personal and professional brands so that they resonate with the people they come in contact with.
Founder: At Play Creative
Favorite quote:
“Creativity is intelligence having fun.”
– Albert Einstein

Gary M. Smith
FRACTIONAL CREATIVE DIRECTOR

I’m an experienced Creative Director with a demonstrated history of working in the marketing, advertising, and entertainment industries. I’ve helped a wide range of small, medium and large brands connect with audiences around the world using mobile, web, print and display in seamless, targeted campaigns. I help people realize their personal and professional brands so that they resonate with the people they come in contact with.
Founder: At Play Creative
Favorite quote:
“Creativity is intelligence having fun.”
– Albert Einstein
FOUNDER/CREATIVE DIRECTOR
AT PLAY CREATIVE, 2006 – PRESENT
CREATIVE DIRECTOR,
MAGNET INTERACTIVE, 1999 – 2002
EXECUTIVE CREATIVE DIRECTOR,
MRM/Mc CANN, 2004 – 2006
DISNEY ONLINE
Art Director, 1995-1999
INTERACTIVE CREATIVE DIRECTOR
TBWA\\Chiat\\day, 2002
GARY THINKS
Brand Strategy: The Key to
In today’s competitive business landscape, having a strong brand is...
Read MoreThe Importance of Website Security,
Nearly every organization and brand needs its own website. It’s...
Read MoreThe Characteristics of a Good
Your logo is the face and personality of your business....
Read More- Brand Positioning
- Content Strategy
- Campaign Development
- Creative Installations
- Brand Identity
- Websites
- UI/UX
- Video & Motion Graphics